Backes and Strauss located in Mayfair have installed the Veltia V7 at their newly refitted headquarters in prestigious Grosvenor St, London.
Backes and Strauss are one of the oldest diamond companies in the world, dealing in high end luxury bejewelled watches and jewellery. Founded in Germany in 1789 as a company trading and producing diamonds, it soon expanded to London. Most recently they partnered with a Swiss watch maker, and now produce elaborately hand crafted diamond and jewel encrusted time pieces. The company has headquarters in Mayfair, London and Geneva, Switzerland.